Houston Zoo Meerkat Handout
Prompt: Create an informational poster about an animal for the Houston Zoo.
The Houston Zoo often runs educational programs for younger audiences. The assignment was to create an informative poster that could be used in one of these programs. This means that the language used has to be kid-friendly and accessible to all readers, while also teaching them the traits of the animal they’re reading about.
Solution: Creating a stylized meerkat poster using contrasting colors and clean typography.
In recognizing that this poster is meant for a predominantly younger audience, the soft blues are used to promote an aura of calmness and to contrast the browns that are found on the common meerkat. The meerkat itself is a stylized illustration meant to compliment the res of the poster. Simplified typography is also used to allow for an easy reading of the multiple fun facts used throughout.